GEO
AI SEO

When your customer asks ChatGPT, you are the answer

AI SEO (or GEO, Generative Engine Optimisation) is the practice of getting your brand cited in AI answers. A new channel. Few competitors. Winner takes all.

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Overview

What we mean by AI SEO

When a user asks ChatGPT or Perplexity a question, or sees a Google AI Overview at the top of search, the AI answers with citations from specific sites. AI SEO is the practice of tuning your content, your site structure, and your brand mentions so you become one of those sources. It is not about tricking the algorithm. It is about producing content worth citing, in the form the AI can read.

What is included

Complete offering

1

AI Visibility Audit: how often your brand appears in ChatGPT, Perplexity, and Gemini answers

2

Content optimisation for citation-readiness (Schema, FAQ, Structured Data)

3

Building brand mentions in sources that AI models train on

4

Featured Snippet and Google AI Overview optimisation

5

Production of AI-optimised Pillar Pages

6

Monthly tracking of brand citations across major models

7

Tailored strategy for ChatGPT Search and Perplexity Pages

Why now

Half of people searching for a service in the UAE today ask ChatGPT first. In 2026, if your brand is not in the AI answers, you are absent from half the purchase decisions. The opportunity right now is that very few GCC brands are working on this. Getting in early is worth years of competitive advantage.

How we work

Our approach to AI SEO

01

Audit current AI Visibility across major models

02

Identify the top 50 questions your customers ask

03

Optimise content and structure for those questions

04

Build citations in the sources AI models train on

05

Monthly monitoring and detailed reports

Typical results

we see

38% of complex GCC searches happen on ChatGPT or Perplexity, not Google

Major models cite 3 to 7 sources per answer. Our goal is to be one of them.

FAQ

FAQ

Q: Does AI SEO replace traditional SEO?+

A: No. The two are complementary. SEO drives traffic from Google. AI SEO gets you cited in AI answers. The models themselves rely on sites with strong SEO when picking who to cite.

Q: How long until AI SEO shows results?+

A: Technical improvements reflect in ChatGPT answers within 4 to 6 weeks. Building citations and brand mentions takes 3 to 6 months for clear lift.

Q: How do you measure success?+

A: We track monthly how often ChatGPT, Perplexity, Gemini, and Google AI Overviews mention your brand or cite your content, benchmarked against competitors.

Q: Does AI SEO work for Arabic content?+

A: Yes. All major models (ChatGPT, Gemini, Perplexity) answer Arabic queries and cite Arabic sources. We optimise for both Arabic and English.

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